Insights
Notes on sites that rank, load, and get recommended.
Short, practical pieces for owners who want search traffic without a template site.
2026-08-01
Why a custom website beats WordPress for a local business
WordPress is common. For restaurants, trades, shops, and online stores, a custom site is usually faster, cleaner in search, and easier to own.
2026-08-08
Local SEO for restaurants, trades, and stores that want more calls
Local SEO is more than a Google Business Profile. Citations, on-page keywords, and a crawlable site help nearby customers find you.
2026-08-15
What AI visibility means for a local business website
Customers ask AI tools who to hire, book, or buy from. AI visibility is the work of making your business easy to cite with the right facts.
Tell me what you need
Share your business, your site problems, and what you want customers to do. It comes straight to me, and you get a reply with next steps.